Florence Welch is delighted to unveil her first, stunning art-deco influenced, capsule collection Flotique jewellery.
Florence Welch, Florence and the Machine - Photo By Ros O'Gorman
These pieces have been designed taking major influence from her album Ceremonials, which she has just finished touring. The stunning and timeless collection includes the ‘O’ and ‘A’ ear-rings and necklaces alongside the beautifully designed ‘Cage Ring’ inspired by the bird-cage tattoo that adorns a finger on Florence’s right hand.
The Ceremonials campaign, incorporating the album, artwork and design, alongside the global tour, has been centred around and influenced by the classic art deco scene that delivers a unique but timeless backdrop for this first collection.
The Flotique jewellery collection by Florence Welch is available exclusively on flotique.com now with pieces retailing from £20.00 – £50.00.
Florence has spent the last two years touring the world and promoting Ceremonials, which has now sold over 2 million albums worldwide. This album campaign has seen Florence reach #1 in the UK album charts, #1 in the UK singles chart with ‘Spectrum’ and then #1 again featuring on Calvin Harris’ single ‘Sweet Nothing’. Her previous album Lungs sold 3 million albums worldwide.
Florence ended 2012 with a completely sold out UK and European arena tour, which hit London’s O2 arena on December 5th and 6th and 2 Grammy nominations in the ‘Pop Vocal Album’ category for Ceremonials and ‘Best Pop Duo/Group Performance’ for single ‘Shake it Out’.
