Michael Gudinski celebrated the 40th anniversary of the start of Mushroom with a 7-hour showcase of the labels new acts and the announcement of the promotion of his son, Matt.
Michael Gudinski speaking at the Mushroom 2013 Launch, Photo Ros O'Gorman
Local acts including new singing Vance Joy, British India, Owl Eyes, Snakadaktal, The Rubens, City Calm Down, Clubfeet and World’s End Press showed why Mushroom was a relevant today as it was in the 70s.
British act Alt-J also performed.
“After 40 years in the business I cannot express how proud I am of what the Mushroom Group is today and that my son Matt has stepped up into the role of Executive Director,” Michael said. “Times have been tough for the music industry in general but the diversity of Mushroom and the quality of the artists we work with has ensured our position as Australia and New Zealand’s leading independent entertainment group. I can’t wait to see where the next decade takes us.”
He also announced that contrary to industry rumours he was not retiring.
Matt added, “Mushroom has been synonymous with quality music and entertainment for many Australian and New Zealanders since the ‘70s. The sale of our perhaps most publicly known company, Mushroom Records, back in the late ‘90s led to some confusion around the Mushroom brand, despite the fact that the Mushroom Group and its subsidiaries and is now in a better position than ever before. Today’s announcement is about reconnecting the power of the Mushroom brand and its many associated companies with both the public and the industry.”
Check out the Mushroom sizzle reel as the industry tips its hat to the lifetime work of Michael Gudinski.
Mushroom 2013 Sizzle Reel from Mushroom Group on Vimeo.
