On Thursday (February 2), NME announced Pet Shop Boys, the most successful duo in UK music history, as the recipients of the NME Godlike Genius Award.
The duo is confirmed to attend the ceremony to collect the award before bringing the evening to a close with a spectacular performance showcasing their greatest hits. The VO5 NME Awards 2017 take place on February 15 at London’s O2 Academy Brixton.
Pet Shop Boys, who released their 16th top ten album, Super, in 2016, have amassed over 50 million record sales worldwide. They have achieved 42 Top 30 singles in the UK including 22 Top 10 hits and four number ones. They have released thirteen studio albums, all of which have hit the UK Top 10 as well as album charts around the world. Though their legacy and influence remain unparalleled, Pet Shop Boys (Neil Tennant and Chris Lowe) continue to push the boundaries of their music and art to widespread critical and commercial acclaim.
Key accolades to date include three Ivor Novello Awards, as well as winning Song of the Decade 1985 – 1994 for West End Girls, as voted by six million BBC Radio 2 listeners in commemoration of the 50th anniversary of the Ivor Novello Awards. Pet Shop Boys also hold the position of #1 dance group and male artists in the history of the Billboard dance charts.
Speaking of their win, Pet Shop Boys say: “We’re really happy to win NME’s Godlike Genius award and we’re looking forward to playing at the awards show this year.”