U2 have made their new song ‘Invisible’ available for free for 24 hours.
On Super Bowl Sunday, 2nd February, for a period of just 24 hours, a new U2 song titled Invisible will be globally available via iTunes as a free download to benefit (RED).
For every download, the Global Fund ‘ via (RED) – will receive a $1 donation from Bank of America with the total donation dependent on how many people worldwide download the track. This new partnership sees Bank of America committing $10m to (RED), and has resulted in a $10 million match from the Bill & Melinda Gates Foundation, as well as $1 million each from both SAP and South Africa’s Motsepe Family -¬ bringing the total commitment to $22 million.
Invisible is produced by Danger Mouse and mixed by Tom Elmhirst. The video for the track is directed by Mark Romanek (Jay Z ‘ 99 Problems; Johnny Cash – Hurt; Nine Inch Nails – Closer), 60 seconds of which will be shown during a Super Bowl ad break on 2nd February and on YouTube the same day.
(RED) was set up to channel funds to the Global Fund to fight Aids, TB and Malaria and has already generated more than $240 million* since being founded in 2006 by Bono and Bobby Shriver. 100% of the funds raised by (RED) go to the Global Fund as no overheads are removed.
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